H5 mini-game is a form of interactive marketing, which attracts users with the charm of the game and allows users to participate in the activity naturally.
Playability of H5 mini games
Users are always full of curiosity about new things, and H5 mini-games exist like this. H5 mini-games are constantly innovating. From the beginning of “Surround the Nervous Cat” to the later “Jump”, puzzle, answering, action, etc., the playability of H5 mini-games is getting higher and higher. Being able to meet the needs of different users will also allow companies to choose games in a targeted manner when conducting WeChat marketing.
Competitiveness of H5 mini games
Users who have played H5 mini-games know that the game end page will show how many players there are. And with the launch of “Jump One Jump”, it will display your ranking among your friends in real time, which will bring comparisons virtually. In order to surpass more players and rank higher, users will continue to play a small H5 game repeatedly, even forgetting the time. The invisible competition between friends is more intense. When the ranking rises and the psychology is satisfied, users will notice the passage of time.
Reward attraction of H5 mini games
Users often participate in games with a purpose. One is to participate in order to complete the game goal, and the other is to participate in the game rewards. The integration of H5 into WeChat marketing is aimed at brand and event promotion. In addition to inserting relevant elements in the game, another method is to provide users with coupons, red envelopes, etc., to attract game users to online and offline stores, and truly convert tourists into customers.
