At the beginning of 2020, the epidemic broke out in China, and people were forced to isolate themselves at home. Therefore, community group buying began to shine, and it became a hot topic in the capital market and venture capital circles. Nowadays, the daily revenue of many community group buying applets has increased from hundreds of thousands to It ranges from several million to several million. From this, we can see how popular the community group buying model is, and it has also attracted a large number of novice entrepreneurs to join. So what are the ways to make money in the community group buying mini program?
1. “Reducing promotion fees” also obtains orders
Compared with the previous promotion expenses, it was a huge expenditure, and the editor has mentioned many advantages before, such as: self-generated traffic, simple promotion, multiple drainage channels, etc., which can give merchants a lot of advantages in community group buying. With help, you can still get conversion orders while reducing promotion fees.
2. “Removing middlemen” reduces purchasing costs
Many merchants or companies that do community group buying do not purchase goods through middlemen. Only by purchasing high-quality and low-priced goods directly can they sell high-quality and low-priced goods, because there is no middleman to earn the price difference, and the goods sold are You can often develop a volume-based approach to make money.
3. “New Pre-sale Model” Quick Shopping and Quick Payment
As we all know, the community group buying model is through the group leader pre-selling in the community group and then placing the order before the group leader purchases and sends it. This reduces the amount of funds deposited into the platform and the need for capital turnover. Basically It is a model where users can shop quickly and pay quickly.