For newcomers who have just entered the website SEO optimization industry, some concepts of SEO will be relatively unfamiliar, and they will often ask about basic SEO optimization concepts.
Today let’s talk about what is a backlink? What is the role of backlinks?
Backlinksarewhat?
If there is a link on page A pointing to page B, then the link on page A is a backlink to page B.
The backlinks mentioned in SEO optimization are also called inbound links (Backlinks), external links. But the generalization of backlinks includes incoming links both on-site and off-site.
Note: The above definition is just a term in SEO.
The following is some extended knowledge, but it is not commonly used anymore, you can choose to view it:
Like the first example above, this article can directly point to other existing web pages through codes (such as: href=). So can you also add a certain code to the webpage of this article, so that the existing webpage automatically links to this article?
The reverse link here does not modify the existing web page, but requires its link to point to the newly generated web page. This technique is not currently in widespread use.
What do backlinks do?
Backlinks include links to external websites and internal links to your own website. For SEO, backlinks are a very important factor in obtaining good search engine rankings, so the quality of backlinks directly affects the SEO of the overall website and the traffic the website gets from search engines.
Common backlinks include friendship links, blog links, guestbook links, web directories, search engine search results and reference logs, etc.
To put it simply, a backlink is a recommendation letter from other websites to search engines about your website. If you do backlinks on more authoritative websites, the more you can increase the weight ratio and exposure of your website, the more you can get Favored by search engines, it improves website ranking and traffic clicks.
