Website external links and backlinks are not only the fundamental issue of website link building, but also the technical issues of SEO optimization.
Site external linksarewhat?
The external link refers to the link from the external link of the site to a certain page of the site. The main emphasis is on the external site. The role of guidance.
Website backlinkiswhat?
Reverse link refers to the link leading to our site or a certain webpage, and the main emphasis is on the word reverse and the relationship between the page and the page.
What is the difference between external links and anti-links?
1. From the perspective of function, external links can play the most important role, which is to provide a large amount of target information for search engines, guide and attract search engines to crawl and grab paths. If there are many external links in a website, it means that it can serve as search engine The opportunities offered by engine indexing are also numerous.
2. Anti-links are very important to the keyword ranking of the website, that is to say, anti-links can directly improve the keyword ranking, but it does not mean that as long as a website has anti-links, it can directly improve the keyword ranking. Only on the premise that the internal chain is reasonable and rich in content can the reverse chain play an extraordinary role.
Links are like paths, which can attract search engines to our website, discover the value of the website, and give the website certain rewards according to the value.
1. The new site can expand more external links. The accumulation of external links can improve the keyword ranking and weight of the website, which can greatly promote the overall optimization of the website.
2. However, it is recommended that the new site should not do a lot of anti-links in a short period of time, otherwise it is very likely that the search engine will regard it as cheating and punish the website.
To sum up: both external links and anti-links are an integral part of website optimization.
The real purpose of external links and anti-links is to attract traffic. Only websites with traffic can be quickly included by search engines, get better keyword rankings, and make it easier for more users to find our website. Publishing external links on targeted websites can achieve more targeted user drainage, so that our external links can be seen by more people; if the external links or anti-links we publish can achieve the purpose of drainage, then it will It is a successful link; a high-quality link can not only add points to the website, but also play a positive role in promoting the weight of the website.
