WeChat Mall is an e-commerce platform based on the WeChat public account platform, which makes full use of the user traffic of the WeChat platform, and is convenient and real-time. The development of WeChat Mall needs to use the interface provided by the WeChat Open Platform. Developers need to be familiar with the development process and technical details of WeChat Official Accounts in order to provide users with an efficient, safe and convenient shopping experience.
1. Preparations for the development of WeChat Mall
1. Register WeChat public account
First, you need to register an official account on the WeChat public platform. Developers can choose a subscription account, service account or enterprise account, and choose the appropriate type according to actual needs. After registration, it needs to be approved before it can be officially used.
2. Apply for WeChat payment
The payment of WeChat Mall needs to use the WeChat payment service. Developers need to apply for the activation of the WeChat payment function on the official website of WeChat payment, and it can be officially used after approval.
3. Design the mall page
Mall page design needs to be designed according to product features and user needs, including product display, shopping cart, order management and other functions.
4. Developer city function
Mall functions include product management, order management, member management, payment management and other functions, and developers need to develop according to actual needs.
5. Test and launch
After the development is completed, it needs to be tested to ensure that the mall functions normally and the user experience is good. After the test is passed, it can be released online for users to use officially.
2. The development process of WeChat Mall
1. WeChat public platform developer certification
Developers need to be authenticated on the WeChat public platform, obtain a developer account and developer ID, and apply for developer permissions.
2. WeChat public platform interface call
Developers need to use the interface provided by the WeChat public platform for development, including user information acquisition, message push, menu setting, payment interface, etc.
3. Wechat payment function development
The mall needs to use the WeChat payment function, and developers need to use the official development documents provided by WeChat payment to develop and integrate with the mall function.
4. Mall function development
Mall functions include product management, order management, member management, payment management and other functions, and developers need to develop according to actual needs.
5. Mall page design
Mall page design needs to be designed according to product features and user needs, including product display, shopping cart, order management and other functions.
6. Mall test and launch
After the development is completed, it needs to be tested to ensure that the mall functions normally and the user experience is good. After the test is passed, it can be released online for users to use officially.
3. Advantages of WeChat Mall
1. Large user traffic
WeChat has a huge user group and highly active users. By using WeChat Mall, you can recommend products to more users and increase product exposure.
2. Convenient shopping
WeChat Mall can directly shop on the WeChat platform without downloading other apps or opening a browser, which is convenient and fast.
3. Strong real-time performance
The message push and payment functions of WeChat Mall are real-time, and users can get the latest discount information and order status in time.
4. Safe and reliable
The payment function of WeChat Mall uses WeChat Pay, which has high security and reliability, and users can shop with confidence.
In short, WeChat Mall is an e-commerce platform with great potential and advantages. Developers can make full use of the user traffic and functions of the WeChat platform to provide users with a better shopping experience.